We see photo montages all the time in travel ads, especially when it comes to theme park marketing. Sometimes in boxes, other times haphazardly spread across the page. But this retro Six Flags Over Texas ad from 1971 took a different approach, using vibrantly hued pictures blended together inside of what feels like an international icon, a likely attempt to rival the global feel that Disneyland had already mastered. Ironically, Six Flags Over Texas was established as a Texas-centric attraction and eventually became the model for regional theme parks.

FUN FACT #1: Six Flags opened its second theme park in Georgia in 1967, beating Disney by four years (Walt Disney World didn’t open until 1971). Source: California State University, Sacramento.

FUN FACT #2: When Six Flags Over Texas first opened, the price of admission for an adult ticket was $2.75 and only $2.25 for children! Now, the average price of tickets is $57.99. Source: Guide to SFOT.