How Halloween Candy Brands Got Their Names

As Halloween approaches, let’s take a look at how some of America’s favorite candy brands got their names:

3 Musketeers – Named as such because it originally had three pieces in one package, flavored chocolate, strawberry and vanilla.

 

 

Baby Ruth – Originally thought to be named after baseball legend Babe Ruth, Curtiss Candy Company claimed the candy bar was named after President Grover Cleveland’s daughter, Ruth Cleveland. (Many felt this was a ploy to avoid having to pay the baseball player any royalties.)

 

M&M’s – One M was for Forrest E. Mars Sr., the founder of the Mars Company, and one for Bruce Murrie, the son of Hershey’s Chocolate president William F. R. Murrie.

 

 

Milk Duds – According to the manufacturer, the word “Milk” in the name refers to the large amount of milk in the product; the use of “dud” came about because the original aim of having a perfectly round piece was found to be impossible.

 

Milky Way – Created in 1923 by Frank C. Mars, the name and taste was taken from a famed malted milk drink (milkshake) of the day, not the Earth’s galaxy.

 

 

PEZ – The name was derived from the letters at the start, the middle and the end of the German word for peppermint, Pfefferminz, the first Pez flavor.

 

 

Snickers – Introduced in 1930 by Mars, the peanut/caramel/nougat confection was named after the favorite horse of the Mars family.

 

 

Tootsie Rolls – Company founder Leo Hirschfeld named the candy after the nickname of his daughter, Clara “Tootsie” Hirschfeld.

 

 

Trident Gum – Developed by the American Chicle company in response to medical discoveries linking sugar to dental caries, the original Trident formula contained three enzymes thought to soften dental tartar, but was sugared. The name “Trident” derives from the three enzymes to promote dental health.

 

Leave a Comment