With the first snow of 2014 underfoot, it’s hard not to picture flying down the slopes on a ski get away. This Stowe ad from 1968 lets the illustration speak to the mountain’s beauty while the copy captures the sense of adventure inside every avid skier.

FUN FACT: William “Billy” Kidd, the first American man to win an Olympic medal for alpine skiing, grew up in the town of Stowe, VT. (Source: Wikipedia)