Mascola Group is always looking for talented individuals to join our growing team in New Haven.




Title: Interactive/Digital Marketing Intern

Mascola Group, a dynamic, full-service advertising agency based in New Haven, CT, has an immediate need for a highly motivated Interactive/Digital Marketing Intern for the upcoming semester. (10-20 hour commitment per week).

Job Description:

This specific internship has an almost exclusively interactive/digital focus. If your goal is to get involved with offline media (print, radio, TV, etc.) or with designing billboards and magazine ads, please see one of the other internship opportunities available from Mascola Group. With this internship you will gain real world, hands-on experience in the interactive advertising space, including exposure to any or all of the following:

• Digital marketing strategy & execution

• Search engine marketing

• E-mail marketing

• Online media buying & management

• Web site production

• Online display ad production & copywriting

Anticipated Activities:

• Assist in the development and launch of integrated online media campaigns

• Monitoring, optimizing and reporting against paid search campaigns

• Web Copywriting • Small web/graphic design projects (commensurate with skillset)

• Updating client websites as needed

• Miscellaneous research projects

• Miscellaneous administrative tasks, as requested

Requirements:

Potential candidates must first be ambitious, determined and motivated. You must also be currently enrolled as an undergraduate or graduate student with a marketing, advertising, journalism, PR, communications or related emphasis. In addition to a general interest in/enthusiasm for the interactive space, desired candidates will possess solid writing, editing and communications skills. Basic web editing (HTML, CSS) and graphic design (Photoshop, Illustrator) experience is a big plus, but is not a requirement for this position.


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