The Ads of Christmas Past: Hershey’s Kisses (1989) “Christmas Bells”

The very definition of timeless, this ad has played over and over again for decades and still evokes that happy feeling you get when you take the wrapper off a Hershey’s Kiss. Somehow even more fun when the foil is done in Christmas colors. Enjoy this classic.

Anyone know definitively the year this ad first came out? Let us know…


Comments ( 13 )
  • sandsbic says:

    I don’t know when this ad came out, probably before I was born! But I love seeing it every single year. I love that some things never change.

  • Rita Gerstheimer says:

    The Hersey’s archive blog states that the Christmas bell commercial was made in 1989. It has been airing ever since.

  • Jamie Parker says:

    I have looked forward to this commercial for the last 8yrs. In 2006 we got a dog in April and his 1st Christmas with us, while listening and watching this commercial he barked through it every time. It became a Christmas tradition. It just so happen when we got him he already had a name ( Hershel Red) shortend Hershey. He passed away this past yr from a heart tumor before Christmas. When this commercial came on the TV my kids and I began to cry. We miss him so much, but have this to remind us of him. I hope this commercial continues to be played every year. We now have a new puppy, who does not pay it no attention. Thank you for the memories….

  • Eleanor Verdes says:

    I believe it was in the 1980s. My Oldest Child loved this commercial when he was a baby. We had to make a videotape that played this commercial over and over. Even today when he sees it he smiles and laughs at the same parts he did all those years ago. It is truly timeless.

  • Cindi O'Shea says:

    I adore this commercial!!! I will rewind so that I can watch it multiple times.

  • Cesar says:

    Hershey’s really go their monies worth when they did this commercial. I wonder if the pay the people involved in this comercial every year they play it or just own the rights and save on not having to make any newer comercials?

    • Michelle Yue says:

      The people who make commercials only get paid once, unless there are different terms negotiated between the agency and the client.

    • Tony says:

      I heard somewhere that the Hershey Company actually uses the money they save each year by not having to develop a new commercial to allocate towards holiday bonuses for their employees! Not sure if it’s true or not but if it IS I think that’s an AWESOME business practice!

    • Mat says:

      I think they remade this commercial in the last few years. HD was rare back in 1989, unless they originally did it on 35mm film.

  • Melissa says:

    This is my Mom’s favorite holiday commercial. I remember seeing it as a kid, and my mom would laugh every time at that last kiss saying “WHEW!”

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