Recently my fiancée and I were doing research on potential honeymoon destinations. After scouring the Internet for days, we decided to enlist the help of an experienced travel agent to recommend some locations we might want to consider for our trip. As you might imagine, many travel agencies have been suffering ever since the advent [...]
All posts tagged planning
From Matchbooks to Mobile Apps, Planning Is Still the Key to Advertising Success
The offices here at Mascola Group are littered from floor to ceiling with vintage advertising memorabilia and antiques. The other day, I stumbled upon an old salesman’s sample book from the Superior Match Company of Chicago, IL. The spiral-bound book, dating from the 1940’s or 50’s, contains samples of a wide variety of matchbooks that [...]
Posted by Vin DiGioia on July 6, 2011
http://mascola.com/insights/from-matchbooks-to-mobile-apps-planning-is-still-the-key-to-advertising-success/
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