All posts tagged j&b scotch

The Ads of Christmas Past: J&B Scotch (1990′s) “Ingle Ells”

If you were around in the 90′s, you probably remember this print ad. Or maybe you saw the billboard. Either way, this is a classic example of a simple, fun, and memorable message. And pay attention folks – there is no visual here. Not a single one.  Just in case you can’t read the line at [...]

Retro Ad of the Week: J&B Scotch (1966)

The silver platter. The delicate reference to cost. Ahh, yes: J&B goes for the time-honored strategy of positioning a product as a step above the competition – whether it actually is or not, is left for the consumer to find out. FUN FACT #1: “J&B” stands for Justerini & Brooks, named after Giacomo Justerini, the man who [...]