All posts tagged insurance companies

Retro Ad of the Week: Travelers Insurance (1947)

The intriguing headline combined with the strong visual definitely do a great job of piquing the viewer’s interest and gets him/her looking for more information. FUN FACT: Headquartered in Hartford, CT, Travelers has been responsible for several insurance industry firsts, including: The first automobile policy The first commercial airline policy The first policy for space [...]

No Comments
by on December 19, 2011  •  Permalink
Posted in Retro Ad of the Week
Tagged , , , , , , , ,
Posted by Vin DiGioia on December 19, 2011

http://mascola.com/insights/retro-ad-of-the-week-travelers-insurance-1947/

Three Big Marketing Lessons from Irene

You’d think that when you’re sitting around with no lights, no TV, and no Internet, no brand would be able to get through to you. But for me, that definitely wasn’t the case. Here are a few things Irene taught me about marketing over the past few days: Relevance is still king. At Mascola, we [...]

No Comments
by on September 1, 2011  •  Permalink
Posted in Have you considered?
Tagged , , , , , , , , , , , ,
Posted by Michelle Yue on September 1, 2011

http://mascola.com/insights/three-big-marketing-lessons-from-irene/