Insights for Destination & Leisure Marketers

Retro Ad Of The Week: Aer Lingus, 1965

March 16 | Posted by: | Retro Ad of the Week

irish airline ad

Happy early St. Patrick’s Day! In 1965, Aer Lingus, the Irish International Airline, enticed tourists to Ireland with this colorful ad. While Ireland may be known for its countryside, cities, and pubs, this ad promoted activities like fishing, golf and horseback riding. It’s strategically and visually a very unique approach, especially for the 1960s. One that still makes you want to experience Ireland over 50 years later.

FUN FACT: The year this ad came out, Aer Lingus adopted its famous shamrock on the fin. In 1974, the shamrocks changed to white. The logo has evolved over the years. But today you can still see that iconic Irish symbol whenever you board an Aer Lingus flight. (Source: Wikipedia)