Insights for Destination & Leisure Marketers

Category: Travel

Online Influencers: The New Travel Agency for Millennials

do travel brands need influencers

For some, traveling is a lifestyle. And those who fall into that category and also have a way with words – they become influencers. Today, young travelers are seeking their next destination through social media famous gurus who set the bar on vacations. These travel aficionados highlight their lives as international jet setters, and they know […]

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Retro Ad of the Week: The Beverly Hills Hotel, 1989

timeless hotel advertising

Movie stars, politicians, rock stars. The distinctive pink-and-green color scheme. A pool surrounded by the classic pinstripe lounge chairs. The Polo Lounge, fine dining, and of course, secluded bungalows for high-class celebrities looking for privacy. For years, the Beverly Hills Hotel has been equated with the rich and famous residents who inhabit it. And the decor […]

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Retro Ad of the Week: Pan American Airlines, 1950

Pan American advertisement

Having little to no legroom on an airplane is anything but enjoyable. This 1950 Pan American advertisement caters to the complaints of the flying elite by promoting new and improved seating. The ‘sleeperette’ gives night flyers twice the usual legroom and full bed-length comfort. A typical example of the benefit-driven advertising of the 1950s. With a little bit […]

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