Insights for Destination & Leisure Marketers

Author: alexandra

Online Influencers: The New Travel Agency for Millennials

do travel brands need influencers

For some, traveling is a lifestyle. And those who fall into that category and also have a way with words – they become influencers. Today, young travelers are seeking their next destination through social media famous gurus who set the bar on vacations. These travel aficionados highlight their lives as international jet setters, and they know […]

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Retro Ad of the Week: Pan American Airlines, 1950

Pan American advertisement

Having little to no legroom on an airplane is anything but enjoyable. This 1950 Pan American advertisement caters to the complaints of the flying elite by promoting new and improved seating. The ‘sleeperette’ gives night flyers twice the usual legroom and full bed-length comfort. A typical example of the benefit-driven advertising of the 1950s. With a little bit […]

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