Anyone can tweet. And everyone’s a journalist. But when your public outreach strategy is left to entry-level staff, your voice fades into the background and drags your brand down with it. We’re not reinventing Social Media and Public Relations (they do that enough on their own). We’re redefining how they work together. The lines between the two have blurred beyond recognition and a disjointed strategy doesn’t cut it anymore – it hasn’t for a while. Instead, we immerse ourselves in every aspect of your brand and the audiences that define it – your customers, the public, even your competitors – and emerge ready to deliver a seamless voice and message across all targeted channels. Armed with robust analytics and competitive analysis tools (and the expertise to know that it’s not all about the numbers), we’re not just staying ahead of the changing media relations landscape – we’re creating it.